ENGL 306 Professional Writing: Advertising

The course is a workshop in advertising copywriting. Students will examine current advertisements and learn to write print ad copy and broadcast scripts. They will explore the relationship between copy and images and will consider some of the ethical challenges, which can face a copywriter.

Credits

3 credits

Prerequisite

ENGL 103 or ENGL 104; and one of ENGL 203, ENGL 204, ENGL 205 or ENGL 215

Distribution

Advanced

Notes

140-UG Level 4 Advanced